One of the fundamental aspects of a successful crowdfunding campaign is to build an audience of followers before you launch. These followers will be your advocates and will support your campaign when you are live. They are the lifeblood to your campaign success and your business goals.

Many people believe they can create a project page on a crowdfunding platform and then launch. Well, you can, but we wouldn’t advise it. You need to build your crowd before your campaign goes live and a landing page plays a leading part in building your crowd.

Email marketing is one of the most effective marketing strategies for crowdfunding campaigns. In this blog post, we’ll explain how to set up a successful email marketing campaign, so you can nurture a relationship with your crowd.

Data shows that video is the best medium to attract and communicate with your audience online. If you have not already made significant investments in social media video content, then it's time to start investing.

You have been working on your crowdfunding campaign for months. You created your prototype, shot a film, written your pitch, and designed your website. Finally, the campaign goes live, and your friends and family back you immediately.

One of the biggest questions when you launching your campaign, is “how should I design my campaign page and what should I include? Hopefully, after reading this blog post, you will be better positioned to answer this question.

Crowdfunding is a kind of social fundraising. It’s the new way to raise money, by leveraging your personal network to support your cause or campaign. Along with your network, you can use an online crowdfunding platform to raise the money you need to fund your personal or business venture.

Embrace the challenge and go out and make your big idea a success. Remember a crowdfunding video is an integral part of your campaign, so be sure to enlist the help of an agency like Wow Your Crowd, who can support you with all areas of your campaign guide you on your crowdfunding journey.

If you are stuck and wish more guidance and support then consider hiring a crowdfunding marketing agency like Wow Your Crowd to help launch your campaign. An agency’s experience and knowledge can save you time and money in the long run. To your future success!

The sole aim for most crowdfunding campaigns is to attract backers to support you and help fund your project. But how do you attract backers to your project and how do you convince them to support you? In this blog, we’ll explain 7 different ways you can use video content to enhance your campaign and convince those who are sat on the fence to get off and back your project.

Pinterest has grown to be one of the most popular social media platforms in recent years and has become handy for crowdfunding campaigns who are launching a new innovative product. In this blog, we explain 5 simple tips to set up and grow your Pinterest account.

The crowdfunding video is regarded as the most important marketing asset in a crowdfunding campaign. Your campaign will struggle to promote your offer and convince backers to support you if you get your video wrong. In this blog, we explain 10 simple tips that we use to create our client’s videos and you can use to create a better video and improve your campaign success.

In the past, typically only enterprise companies with large R&D budgets could bring a product or innovation to market. But today, crowdfunding has levelled the playing field and enables businesses and entrepreneurs to make their ideas a reality. In this blog, part of 2 of ‘How to crowdfund your big idea successfully we continue to explain the key areas of how you can launch your crowdfunding campaign successfully.

Many entrepreneurs and businesses struggle to raise the funding they require to turn their big idea into a reality. Crowdfunding helps to solve this issue, but how do you crowdfund? In this 2 part blog, we explain the main areas of ‘how to crowdfund your big idea successfully’, and highlight certain strategies we use here at Wow Your Crowd, which you can implement and help launch your campaign successfully.

The crowdfunding video is your campaign’s most important marketing asset. Get it right and a successful campaign beckons, get it wrong and months or hard work could be ruined. Here at Wow Your Crowd, we are pitch video specialists and in this blog will explain the 3 different types of video you can make for your campaign.