The sole aim for most crowdfunding campaigns is to attract backers to support you and help fund your project. But how do you attract backers to your project and how do you convince them to support you? In this blog, we’ll explain 7 different ways you can use video content to enhance your campaign and convince those who are sat on the fence to get off and back your project.

Pinterest has grown to be one of the most popular social media platforms in recent years and has become handy for crowdfunding campaigns who are launching a new innovative product. In this blog, we explain 5 simple tips to set up and grow your Pinterest account.

The crowdfunding video is regarded as the most important marketing asset in a crowdfunding campaign. Your campaign will struggle to promote your offer and convince backers to support you if you get your video wrong. In this blog, we explain 10 simple tips that we use to create our client’s videos and you can use to create a better video and improve your campaign success.

In the past, typically only enterprise companies with large R&D budgets could bring a product or innovation to market. But today, crowdfunding has levelled the playing field and enables businesses and entrepreneurs to make their ideas a reality. In this blog, part of 2 of ‘How to crowdfund your big idea successfully we continue to explain the key areas of how you can launch your crowdfunding campaign successfully.

Many entrepreneurs and businesses struggle to raise the funding they require to turn their big idea into a reality. Crowdfunding helps to solve this issue, but how do you crowdfund? In this 2 part blog, we explain the main areas of ‘how to crowdfund your big idea successfully’, and highlight certain strategies we use here at Wow Your Crowd, which you can implement and help launch your campaign successfully.

The crowdfunding video is your campaign’s most important marketing asset. Get it right and a successful campaign beckons, get it wrong and months or hard work could be ruined. Here at Wow Your Crowd, we are pitch video specialists and in this blog will explain the 3 different types of video you can make for your campaign.

Over the past 10 years, Crowdfunding has changed the way entrepreneurs, start-ups and innovative businesses can launch their products. Providing an alternative route to the problematic and expensive way of traditionally bringing an idea to market. But how do you launch a successful Kickstarter Crowdfunding Campaign? Our 3 step formula explains how you can.

Facebook Advertising has changed the way businesses advertise their products and services for good. No longer do companies have to rely on expensive Google ads or offline strategies like mailshots, leaflets or expensive advertisements in publications. In this blog wowyourcrowd will help you to learn how to master Facebook advertising and set up your first campaign.

There are thousands of crowdfunding campaigns happening every day, so its vital that you can grab your audience’s attention and have them immediately understand why your offer is suited to them. If you don’t get their attention your campaign will fail. In this blog we at wowyourcrowd will help you learn how to create a product positioning statement that will set your campaign up for success.

The foundations to any product launch or crowdfunding campaign is built upon a well defined ‘communications plan’. Your ‘comms plan’ outlines a number of key areas about your product and forms the strategy for which your campaign will follow. With this blog, Wowyourcrowd will help you to develop your campaign’s strategy.

Wowyourcrowd believes that launching your product successfully or attracting interest in your business is vital if you want to run a profitable business. Facebook is one of the best places to advertise what you are doing and attract traffic to your campaign. In this blog we at wowyourcrowd will outline the best practices on how to set up your Facebook Business page and attract customers to your project.

As an entrepreneur with a great idea for a new product or service, one of the biggest problems that you will face is raising funding to launch your start-up. In years gone by, you would take your idea and a prototype to your bank manager and ask for a loan. The manager would assess your idea and would often be able to make his own decision. If you required a large amount, he may have to refer it to head office. Today Crowdfunding is a smarter way to raise money.

All good causes need money and crowdfunding has been exceptionally useful to many social causes throughout recent years. The problem? You only have one chance to hook your audience. That’s why you need to develop the best sales pitch possible. Here’s 5 steps on how to create an incredible sales pitch for your charity or social cause crowdfunding campaign.

A captivating crowdfunding video is one of the most important aspects of a successful equity crowdfunding campaign. It’s an extremely powerful marketing tool that can convince investors that your campaign is the one to back. Research has proven that a campaign supported by video is 85% more likely to achieve its funding goals. Find out how to create a successful video...

With more businesses than ever before competing against each other, trying to attract the attention of consumers. It’s really important you market your business in the right way. Get it wrong and it could be the difference between success or failure.

Video is now the No. 1 way to communicate with your customers online. But what video is right for your business? Where should you start? We’ve compiled a list of 11 great promo videos your business should create. Add these to your marketing arsenal and you will transform your website and the relationships you build with leads and customers.

This post will help you to understand the art of writing promotional video scripts. The following information will enable you to promote your business (product/service) in a captivating way; highlighting why your audience needs your offer and how it will benefit them.

With so many videos out there on the Internet its incredibly important that your video is found and watched by the people you made it for. The best way to make sure this happens is to use 'Video SEO'. In this blog post we explain the best ways to make your video highly searchable.

Wishing You A Very Merry Christmas!